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THE GAP IN THE FOOTWEAR MARKET THAT IS PHYSICALLY AND MENTALLY AFFECTING THE LIVES OF

TRANSWOMEN AND NON-BINARY 

4.

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IDENTITY

While transwomen and non-binary are still looking to be represented by fashion brands, this project aimed to bring these consumers to the fashion front page. Providing them with a premium space and offer that match their needs, interests and identity while keeping fashion-forward and remarkable. 

HIGHLIGHTS

  • Consumer research

  • Market report

  • Qualitative and quantitative analysis

  • Trends forecasting

  • Sustainability

  • Product development

  • CADs' drawing 

  • Supply chain

Pictures are taken as an academic

work for University assignments 

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